diff --git a/src/server/services/crmService/__tests__/index.test.js b/src/server/services/crmService/__tests__/index.test.js
index 733e12f4..5c9aa9f3 100644
--- a/src/server/services/crmService/__tests__/index.test.js
+++ b/src/server/services/crmService/__tests__/index.test.js
@@ -10,6 +10,7 @@ import crmContact from 'src/test/helpers/hubSpotContact'
 import {
   getContactByEmail,
   notifyContactSignedUp,
+  updateContactProperties,
 } from '../index'
 
 const crmBaseUrl = config.server.crm.baseURL
@@ -45,4 +46,19 @@ describe(testContext(__filename), function () {
       return expect(result).to.eventually.equal(true)
     })
   })
+
+  describe('updateContactProperties()', function () {
+    beforeEach(function () {
+      nock(crmBaseUrl)
+        .get(`/contacts/v1/contact/email/${contactEmail}/profile?hapikey=${crmKey}`)
+        .reply(200, crmContact)
+        .post(`/contacts/v1/contact/vid/${crmContact.vid}/profile?hapikey=${crmKey}`)
+        .reply(204)
+    })
+
+    it('returns true on success', function () {
+      const result = updateContactProperties('tanner+test@learnersguild.org')
+      return expect(result).to.eventually.equal(true)
+    })
+  })
 })
diff --git a/src/server/services/crmService/getContactByEmail.js b/src/server/services/crmService/getContactByEmail.js
new file mode 100644
index 00000000..d4f504c3
--- /dev/null
+++ b/src/server/services/crmService/getContactByEmail.js
@@ -0,0 +1,5 @@
+import {default as fetchCRM} from './util'
+
+export default async function getContactByEmail(email) {
+  return fetchCRM(`/contacts/v1/contact/email/${encodeURIComponent(email)}/profile`)
+}
diff --git a/src/server/services/crmService/index.js b/src/server/services/crmService/index.js
index 6f81b18d..4b628694 100644
--- a/src/server/services/crmService/index.js
+++ b/src/server/services/crmService/index.js
@@ -1,15 +1,6 @@
-import fetch from 'isomorphic-fetch'
-
-import config from 'src/config'
-
-const properties = {
-  echoSignUp: 'signed_up_for_echo',
-}
-
-const paths = {
-  contactProfileByEmail: email => `/contacts/v1/contact/email/${email}/profile`,
-  contactProfileByVID: vid => `/contacts/v1/contact/vid/${vid}/profile`,
-}
+import {default as getContactByEmail} from './getContactByEmail'
+import {default as notifyContactSignedUp} from './notifyContactSignedUp'
+import {default as updateContactProperties} from './updateContactProperties'
 
 /**
  * NOTE: this service's functions are exported the way they are to enable
@@ -19,61 +10,5 @@ const paths = {
 export default {
   getContactByEmail,
   notifyContactSignedUp,
-}
-
-async function getContactByEmail(email) {
-  const url = _crmURL(paths.contactProfileByEmail(encodeURIComponent(email)))
-
-  const resp = await fetch(url, {
-    method: 'GET',
-    headers: {
-      Accept: 'application/json',
-    }
-  })
-
-  if (!resp.ok) {
-    throw new Error(`Couldn't get contact by email: ${resp.statusText}`)
-  }
-
-  return resp.json()
-}
-
-async function notifyContactSignedUp(email) {
-  const contact = await getContactByEmail(email)
-
-  const url = _crmURL(paths.contactProfileByVID(contact.vid))
-  const resp = await fetch(url, {
-    method: 'POST',
-    headers: {
-      Accept: 'application/json',
-      'Content-Type': 'application.json'
-    },
-    body: JSON.stringify({
-      properties: [{
-        property: properties.echoSignUp,
-        value: true,
-      }]
-    })
-  })
-
-  if (!resp.ok) {
-    throw new Error(`Couldn't notify that contact signed up: ${resp.statusText}`)
-  }
-
-  // API returns statusCode 204 with no body
-  return true
-}
-
-function _crmURL(path) {
-  _assertEnvironment()
-  return `${config.server.crm.baseURL}${path}?hapikey=${config.server.crm.key}`
-}
-
-function _assertEnvironment() {
-  if (!config.server.crm.baseURL) {
-    throw new Error('CRM base URL must be configured')
-  }
-  if (!config.server.crm.key) {
-    throw new Error('CRM API key must be configured')
-  }
+  updateContactProperties,
 }
diff --git a/src/server/services/crmService/notifyContactSignedUp.js b/src/server/services/crmService/notifyContactSignedUp.js
new file mode 100644
index 00000000..5d009c23
--- /dev/null
+++ b/src/server/services/crmService/notifyContactSignedUp.js
@@ -0,0 +1,19 @@
+import {default as fetchCRM} from './util'
+import {default as getContactByEmail} from './getContactByEmail'
+
+export default async function notifyContactSignedUp(email) {
+  const contact = await getContactByEmail(email)
+
+  await fetchCRM(`/contacts/v1/contact/vid/${contact.vid}/profile`, {
+    method: 'POST',
+    body: JSON.stringify({
+      properties: [{
+        property: 'signed_up_for_echo',
+        value: true,
+      }]
+    })
+  })
+
+  // API returns statusCode 204 with no body
+  return true
+}
diff --git a/src/server/services/crmService/updateContactProperties.js b/src/server/services/crmService/updateContactProperties.js
new file mode 100644
index 00000000..cd39174d
--- /dev/null
+++ b/src/server/services/crmService/updateContactProperties.js
@@ -0,0 +1,14 @@
+import {default as fetchCRM} from './util'
+import {default as getContactByEmail} from './getContactByEmail'
+
+export default async function updateContactProperties(email, properties) {
+  const contact = await getContactByEmail(email)
+
+  await fetchCRM(`/contacts/v1/contact/vid/${contact.vid}/profile`, {
+    method: 'POST',
+    body: JSON.stringify({properties})
+  })
+
+  // API returns statusCode 204 with no body
+  return true
+}
diff --git a/src/server/services/crmService/util.js b/src/server/services/crmService/util.js
new file mode 100644
index 00000000..206168df
--- /dev/null
+++ b/src/server/services/crmService/util.js
@@ -0,0 +1,37 @@
+import fetch from 'isomorphic-fetch'
+
+import config from 'src/config'
+
+export default async function fetchCRM(path, fetchOptions = {}) {
+  const url = _crmURL(path)
+
+  const options = {
+    headers: {
+      Accept: 'application/json',
+      'Content-Type': 'application/json'
+    },
+    ...fetchOptions
+  }
+
+  const resp = await fetch(url, options)
+
+  if (!resp.ok) {
+    throw new Error(`Couldn't fetch from CRM service: ${resp.statusText}`)
+  }
+
+  return resp.json()
+}
+
+function _crmURL(path) {
+  _assertEnvironment()
+  return `${config.server.crm.baseURL}${path}?hapikey=${config.server.crm.key}`
+}
+
+function _assertEnvironment() {
+  if (!config.server.crm.baseURL) {
+    throw new Error('CRM base URL must be configured')
+  }
+  if (!config.server.crm.key) {
+    throw new Error('CRM API key must be configured')
+  }
+}