diff --git a/packages/types/src/deployment-configuration.ts b/packages/types/src/deployment-configuration.ts
index 0ce1eac5d1c..2dddd587660 100644
--- a/packages/types/src/deployment-configuration.ts
+++ b/packages/types/src/deployment-configuration.ts
@@ -37,6 +37,7 @@ export type ClientDeploymentConfiguration = {
    */
   ALLOW_3P_MODULES?: boolean;
   ENABLE_EMAIL_OPT_IN?: boolean;
+  ENABLE_BACKEND_TRACK_ACTION?: boolean;
   FAKE_MODE?: boolean;
   DEV_BACKEND_MODE?: boolean;
   SHARE_SURFACE_URL_TEMPLATES: Record<string, string>;
diff --git a/packages/unified-server/src/config.ts b/packages/unified-server/src/config.ts
index a2ba0cd2875..91f38923a8a 100644
--- a/packages/unified-server/src/config.ts
+++ b/packages/unified-server/src/config.ts
@@ -59,6 +59,7 @@ export async function createClientConfig(opts: {
     SHELL_HOST_ORIGINS: flags.SHELL_HOST_ORIGINS,
     SHELL_PREFIX: flags.SHELL_PREFIX,
     ENABLE_EMAIL_OPT_IN: flags.ENABLE_EMAIL_OPT_IN,
+    ENABLE_BACKEND_TRACK_ACTION: flags.ENABLE_BACKEND_TRACK_ACTION,
     SHARE_SURFACE_URL_TEMPLATES: flags.SHARE_SURFACE_URL_TEMPLATES,
     ENABLE_NEW_URL_SCHEME: flags.ENABLE_NEW_URL_SCHEME,
     ENABLE_SHARING_2: flags.ENABLE_SHARING_2,
diff --git a/packages/unified-server/src/flags.ts b/packages/unified-server/src/flags.ts
index d7159e40652..f8fc2558130 100644
--- a/packages/unified-server/src/flags.ts
+++ b/packages/unified-server/src/flags.ts
@@ -127,6 +127,10 @@ export const SHELL_PREFIX = getString("SHELL_PREFIX");
 
 export const ENABLE_EMAIL_OPT_IN = getBoolean("ENABLE_EMAIL_OPT_IN");
 
+export const ENABLE_BACKEND_TRACK_ACTION = getBoolean(
+  "ENABLE_BACKEND_TRACK_ACTION"
+);
+
 export const ENABLE_OPAL_ADK = getBoolean("ENABLE_OPAL_ADK");
 
 export const ENABLE_OUTPUT_TEMPLATES = getBoolean("ENABLE_OUTPUT_TEMPLATES");
diff --git a/packages/visual-editor/src/ui/utils/oauth-based-opal-shell.ts b/packages/visual-editor/src/ui/utils/oauth-based-opal-shell.ts
index 06c72778369..928fb082e4d 100644
--- a/packages/visual-editor/src/ui/utils/oauth-based-opal-shell.ts
+++ b/packages/visual-editor/src/ui/utils/oauth-based-opal-shell.ts
@@ -927,8 +927,30 @@ export class OAuthBasedOpalShell implements OpalShellHostProtocol {
   );
   trackAction = async (action: string, payload: Record<string, string>) => {
     this.actionEventSender.sendEvent(action, payload);
+
+    // Also send to the appcatalyst backend for server-side analytics.
+    this.#trackActionViaAppCatalyst(action, payload);
   };
 
+  #trackActionViaAppCatalyst(event: string, payload: Record<string, string>) {
+    if (!CLIENT_DEPLOYMENT_CONFIG.ENABLE_BACKEND_TRACK_ACTION) {
+      return;
+    }
+    this.fetchWithCreds(
+      new URL(
+        "/v1beta1/trackAction",
+        CLIENT_DEPLOYMENT_CONFIG.BACKEND_API_ENDPOINT
+      ),
+      {
+        method: "POST",
+        headers: { "content-type": "application/json" },
+        body: JSON.stringify({ event, payload }),
+      }
+    ).catch((error) => {
+      console.warn("[shell host] trackAction RPC failed", error);
+    });
+  }
+
   trackProperties = async (payload: Record<string, string | undefined>) => {
     this.actionEventSender.setProperties(payload);
   };