diff --git a/packages/cli/src/commands/__tests__/dev.test.js b/packages/cli/src/commands/__tests__/dev.test.js
index ca91aa3e4d..2f662e4fb2 100644
--- a/packages/cli/src/commands/__tests__/dev.test.js
+++ b/packages/cli/src/commands/__tests__/dev.test.js
@@ -176,6 +176,25 @@ describe('yarn rw dev', () => {
     expect(generateCommand.command).toEqual('yarn rw-gen-watch')
   })
 
+  it('Should run custom side', async () => {
+    getConfig.mockReturnValue({
+      web: { port: 8910 },
+      api: { port: 8911 },
+      experimental: {
+        sides: { app: { workspace: 'app', devScript: 'android' } },
+        cli: { dev: { defaultSides: ['app'] } },
+      },
+    })
+
+    await handler({ side: ['app'] })
+
+    const concurrentlyArgs = concurrently.mock.lastCall[0]
+
+    const appCommand = find(concurrentlyArgs, { name: 'app' })
+
+    expect(appCommand.command).toEqual('yarn workspace app run android')
+  })
+
   it('Debug port passed in command line overrides TOML', async () => {
     getConfig.mockReturnValue({
       web: {
diff --git a/packages/cli/src/commands/dev.js b/packages/cli/src/commands/dev.js
index af91326da3..26f2bb1994 100644
--- a/packages/cli/src/commands/dev.js
+++ b/packages/cli/src/commands/dev.js
@@ -1,22 +1,28 @@
 import { terminalLink } from 'termi-link'
 
+import { getConfig } from '@cedarjs/project-config'
+
 import c from '../lib/colors.js'
 import { checkNodeVersion } from '../middleware/checkNodeVersion.js'
 
 export const command = 'dev [side..]'
-export const description = 'Start development servers for api, and web'
+export const description = 'Start development servers for your sides'
 
 export const builder = (yargs) => {
-  // The reason `forward` is hidden is that it's been broken with Vite
-  // and it's not clear how to fix it.
+  const projectConfig = getConfig()
 
   yargs
     .positional('side', {
-      choices: ['api', 'web'],
-      default: ['api', 'web'],
+      choices: ['api', 'web', ...Object.keys(projectConfig.experimental.sides)],
+      default:
+        projectConfig.experimental.cli.dev.defaultSides.length > 0
+          ? projectConfig.experimental.cli.dev.defaultSides
+          : ['api', 'web'],
       description: 'Which dev server(s) to start',
       type: 'array',
     })
+    // The reason `forward` is hidden is that it's been broken with Vite
+    // and it's not clear how to fix it.
     .option('forward', {
       alias: 'fwd',
       description:
diff --git a/packages/cli/src/commands/devHandler.js b/packages/cli/src/commands/devHandler.js
index 854ef2461f..07942b0eba 100644
--- a/packages/cli/src/commands/devHandler.js
+++ b/packages/cli/src/commands/devHandler.js
@@ -193,24 +193,35 @@ export const handler = async ({
         NODE_ENV: 'development',
         NODE_OPTIONS: getDevNodeOptions(),
       },
-      prefixColor: 'cyan',
       runWhen: () => fs.existsSync(rwjsPaths.api.src),
     },
     web: {
       name: 'web',
       command: webCommand,
-      prefixColor: 'blue',
       cwd: rwjsPaths.web.base,
       runWhen: () => fs.existsSync(rwjsPaths.web.src),
     },
     gen: {
       name: 'gen',
       command: 'yarn rw-gen-watch',
-      prefixColor: 'green',
       runWhen: () => generate,
     },
   }
 
+  side
+    .filter((sideName) => sideName !== 'api' && sideName !== 'web')
+    .forEach((sideName) => {
+      const sideConfig = getConfig().experimental.sides[sideName]
+
+      if (sideConfig) {
+        jobs[sideName] = {
+          name: sideName,
+          command: `yarn workspace ${sideConfig.workspace} run ${sideConfig.devScript}`,
+          runWhen: () => true,
+        }
+      }
+    })
+
   // TODO: Convert jobs to an array and supply cwd command.
   const { result } = concurrently(
     Object.keys(jobs)
@@ -224,6 +235,7 @@ export const handler = async ({
       prefix: '{name} |',
       timestampFormat: 'HH:mm:ss',
       handleInput: true,
+      prefixColors: 'auto',
     },
   )
   result.catch((e) => {
diff --git a/packages/project-config/src/__tests__/config.test.ts b/packages/project-config/src/__tests__/config.test.ts
index 30b929739e..97101fd927 100644
--- a/packages/project-config/src/__tests__/config.test.ts
+++ b/packages/project-config/src/__tests__/config.test.ts
@@ -46,6 +46,9 @@ describe('getConfig', () => {
         "experimental": {
           "cli": {
             "autoInstall": true,
+            "dev": {
+              "defaultSides": [],
+            },
             "plugins": [
               {
                 "package": "@cedarjs/cli-storybook-vite",
@@ -69,6 +72,7 @@ describe('getConfig', () => {
           "rsc": {
             "enabled": false,
           },
+          "sides": {},
           "streamingSsr": {
             "enabled": false,
           },
diff --git a/packages/project-config/src/config.ts b/packages/project-config/src/config.ts
index a756db12a0..62d675f917 100644
--- a/packages/project-config/src/config.ts
+++ b/packages/project-config/src/config.ts
@@ -73,6 +73,14 @@ interface StudioConfig {
   graphiql?: GraphiQLStudioConfig
 }
 
+type Sides = Record<
+  string,
+  {
+    workspace: string
+    devScript: string
+  }
+>
+
 export interface Config {
   web: BrowserTargetConfig
   api: NodeTargetConfig
@@ -104,6 +112,9 @@ export interface Config {
     cli: {
       autoInstall: boolean
       plugins: CLIPlugin[]
+      dev: {
+        defaultSides: string[]
+      }
     }
     useSDLCodeGenForGraphQLTypes: boolean
     streamingSsr: {
@@ -119,6 +130,7 @@ export interface Config {
       enabled: boolean
       lintOnly: boolean
     }
+    sides: Sides
   }
 }
 
@@ -190,6 +202,9 @@ const DEFAULT_CONFIG: Config = {
           package: '@cedarjs/cli-data-migrate',
         },
       ],
+      dev: {
+        defaultSides: [],
+      },
     },
     useSDLCodeGenForGraphQLTypes: false,
     streamingSsr: {
@@ -205,6 +220,7 @@ const DEFAULT_CONFIG: Config = {
       enabled: false,
       lintOnly: false,
     },
+    sides: {},
   },
 }