diff --git a/content-gen/src/backend/app.py b/content-gen/src/backend/app.py
index 1e2a41b80..e1a429630 100644
--- a/content-gen/src/backend/app.py
+++ b/content-gen/src/backend/app.py
@@ -24,6 +24,7 @@
 from services.blob_service import get_blob_service
 from services.title_service import get_title_service
 from api.admin import admin_bp
+from azure.monitor.opentelemetry import configure_azure_monitor
 
 # In-memory task storage for generation tasks
 # In production, this should be replaced with Redis or similar
@@ -37,6 +38,16 @@
 logging.getLogger("azure.core.pipeline.policies.http_logging_policy").setLevel(logging.WARNING)
 logger = logging.getLogger(__name__)
 
+# Check if the Application Insights connection string is set in the environment variables
+appinsights_connection_string = os.getenv("APPLICATIONINSIGHTS_CONNECTION_STRING")
+if appinsights_connection_string:
+    # Configure Application Insights if the connection string is found
+    configure_azure_monitor(connection_string=appinsights_connection_string)
+    logger.info("Application Insights configured with the provided connection string")
+else:
+    # Log a warning if the connection string is not found
+    logger.warning("No Application Insights connection string found. Skipping configuration")
+
 # Create Quart app
 app = Quart(__name__)
 app = cors(app, allow_origin="*")
diff --git a/content-gen/src/backend/requirements.txt b/content-gen/src/backend/requirements.txt
index e1471c19e..0b8cd1358 100644
--- a/content-gen/src/backend/requirements.txt
+++ b/content-gen/src/backend/requirements.txt
@@ -26,6 +26,9 @@ openai>=1.45.0
 # HTTP Client (for Foundry direct API calls)
 httpx>=0.27.0
 
+# Monitoring / Telemetry
+azure-monitor-opentelemetry>=1.6.0
+
 # Data Validation
 pydantic>=2.8.0
 pydantic-settings>=2.4.0