Project: Kalida Electric (https://kalidaelectric.com)

Role: Full-Stack Shopify Developer

Technologies: JavaScript (ES6+),Web-components, Liquid, Shopify AJAX API, Third-party API Integration.

Responsibilities:

Custom Storefront: Architected a modular, component-based Shopify Online Store 2.0 theme, focusing on a mobile-first UI to support high-traffic direct-to-consumer (DTC) marketing campaigns.

API & App Integration: Integrated and custom-styled third-party bundling and upsell applications, utilizing JavaScript to ensure seamless communication between the app logic and the Shopify

AJAX Cart for real-time price updates.

Data Modeling: Implemented a dynamic content system using Metafields to manage product-specific technical certifications, FAQs, and localized medical warnings directly from the Shopify backend.

Performance Optimization: Refactored Liquid code and optimized the critical rendering path to maintain high speed-scores despite the integration of multiple third-party marketing and bundling scripts.

Outcome: A high-performance, live e-commerce platform with a bespoke user experience that balances advanced app functionality with rapid page load speeds.